Exclusive · Google Ads Sourced

South Carolina Personal Injury Leads for Law Firms

Exclusive personal injury leads for South Carolina law firms, sourced in real time from Google Search Ads. Car and truck accidents, premises liability and slip and fall, motorcycle, dog injury, and wrongful death, all pre-screened for injury, fault, and filing deadline. Charleston, Columbia, Greenville, Myrtle Beach, statewide. No contracts, no monthly minimums.

Get South Carolina PI Leads

Key facts at a glance

South Carolina Personal Injury Leads: Quick Reference

Last updated

Car Accident (MVA)
$360 per lead
Commercial MVA
$540 per lead
Wrongful Death
$655 per lead
Premises Liability
$195 per lead
Workers' Compensation
$125+ per lead
Source
All Google Ads
Conversion rate
15-30%
Exclusivity
Guaranteed
Freshness
Real-time
Return policy
Fair and flexible
CRM integration
Free
Custom criteria
Available
Terms
Pay per lead
Fees
None
Commitment
None

Transparent pricing

How Much Do South Carolina Personal Injury Leads Cost?

South Carolina personal injury leads cost $125-$655 per exclusive lead, depending on case type: $360 for car accident (MVA), $540 for commercial MVA, $655 for wrongful death, $195 for premises liability, $125+ for workers' compensation. Every price is published, flat, and the same for every firm. Pay per lead with no contracts, no minimums, and no setup fees.

Screening Criteria on Every Lead

  • No lawyer

    Not already represented by an attorney

  • Injured

    Confirmed injury, not property damage only

  • Within SOL

    Inside the statute of limitations

  • Not at fault (MVA leads)

    Fault screened before delivery

Prices current as of . Same price for every firm, no negotiation required. See nationwide pricing for all 50 states.

The Market

Why South Carolina Personal Injury Files Are a Tourism-Driven Vertical

South Carolina is a 5.4-million-resident state with a substantive law profile that combines moderate plaintiff-friendliness (modified comparative 51% bar from Nelson v. Concrete Supply Co. (S.C. 1991), no general damages cap on private-defendant compensatory) with one of the broader strict-liability dog statutes in the country (§ 47-3-110 covers all dog-caused injuries, not just bites). The Charleston Lowcountry, Greenville-Spartanburg Upstate, Columbia, and Myrtle Beach corridor anchor statewide claim volume. The state's tourism and beach-resort economy supports a meaningful premises docket on hotel, condo, vacation-rental, and pool-area files.

Real Search Intent

Every lead actively typed a legal-intent query into Google. High-intent search converts 15% to 30% for most PI firms, versus 1% to 3% for social-media-sourced leads.

Exclusive, 1 Firm Per Lead

Never shared. Aggregators sell the same lead to 3 to 5 firms simultaneously, dividing your conversion rate by the same factor. Ours go to one firm only, period.

Pre-Screened

Injured. Unrepresented. Below 51% fault. Within the 3-year clock. Premises files include surface-condition context. Public-entity files flagged for 1-year SCTCA notice.

Coverage

South Carolina Case Types We Generate

We generate the full South Carolina personal injury spectrum. Auto and car accident is the largest-volume category, with premises liability and slip and fall close behind, including steady tourism and beach-resort surge year-round (heaviest March-October). Target a single case type, a subset, or the full spectrum.

Slip & Fall / Premises Liability

Avg case value: $20K to $200K (severe: $500K+)

Big-box and grocery (Walmart, Target, Costco, Publix, Harris Teeter, Food Lion), restaurant, hotel, parking lot, apartment, shopping-center, and the high-volume beach-resort and tourism premises docket (Charleston, Hilton Head, Myrtle Beach). Modified comparative 51% bar applies. No general damages cap on private-defendant compensatory.

Car Accident (Auto / MVA)

Avg case value: $20K to $150K+

The largest-volume SC PI category. Dedicated state page with 51% bar fault screening.

SC deep dive

Truck & 18-Wheeler

Avg case value: $100K to $5M+

I-26, I-85, I-95, I-20, I-77 carry heavy commercial freight. Federal motor carrier violations support upper-tier values. SC commercial-vehicle outcomes regularly produce multi-million resolutions on serious-injury files.

Wrongful Death

Avg case value: $250K to $5M+

3-year SOL. No statutory cap on private-defendant WD noneconomic damages. Charleston wrongful death verdicts include $12M for a father and infant son killed in an 18-wheeler wreck.

Motorcycle

Avg case value: $25K to $250K+

Higher injury severity than standard MVA. SC requires helmets only for riders under 21 (S.C. Code § 56-5-3660). 51% bar applies to rider conduct allocation.

Rideshare (Uber / Lyft)

Avg case value: $20K to $150K+

TNC platform $1M coverage in Period 2 and 3, driver personal coverage in Period 1. Growing in Charleston, Columbia, Greenville, and Myrtle Beach corridors.

Dog Injury (All Types)

Avg case value: $20K to $75K

S.C. Code § 47-3-110 strict liability for ALL dog-caused injuries (not just bites). Provocation and law-enforcement-dog defenses. Among the broader dog statutes in the country.

Workplace & Construction

Avg case value: $50K to $1M+

Third-party negligence claims beyond SC workers compensation. Construction, scaffold, and equipment files concentrate in Greenville (Upstate manufacturing), Charleston (port and Boeing), and the Spartanburg BMW corridor.

Pedestrian & Bicyclist

Avg case value: $50K to $500K+

Charleston, Hilton Head, Myrtle Beach, and Columbia urban corridors drive volume. Tourism walkability supports steady pedestrian-collision file flow. 51% bar fault analysis is critical.

We focus on cases firms actually want to buy. Med-mal leads can be added on request, but they are not a focus area given the § 15-32-220 cap structure.

The Law

South Carolina Personal Injury Law: Quick Reference

General PI Statute of Limitations

3 years

S.C. Code § 15-3-530. Wrongful death also 3 years.

SCTCA Notice

1 year notice / 2-yr SOL

S.C. Code § 15-78-50, § 15-78-110. Caps: $300K/person, $600K/occurrence.

Fault Rule

Modified, 51% Bar

Nelson v. Concrete Supply Co. (S.C. 1991). Recovery if plaintiff fault is "not greater than" defendants combined.

Dog Statute

Broad Strict Liability

S.C. Code § 47-3-110. Bites OR other dog-caused injuries. Provocation and law-enforcement-dog defenses.

Damages Caps (Auto/Premises)

None on private-defendant compensatory

Med-mal noneconomic capped $1.84M/2024 (§ 15-32-220). Punitives: greater of 3x compensatory or $500K (§ 15-32-530).

Min Auto Liability

25/50/25

Plus mandatory non-waivable UM 25/50.

Premises Standard

Invitee / Licensee / Trespasser

Common-law framework preserved. Modified comparative fault applies; open-and-obvious as fault-allocation factor.

Tourism / Beach-Resort Premises

Charleston / Hilton Head / Myrtle Beach

Beaufort, Charleston, and Horry counties anchor the SC beach-resort and tourism premises docket. Hotel, condo, vacation-rental, and pool-area files concentrate here.

Top Claim-Volume Counties

Greenville | Charleston | Richland | Lexington | Spartanburg | Horry | Anderson | York | Beaufort | Aiken | Pickens | Berkeley | Florence | Dorchester

Greenville and Charleston anchor the state. Columbia (Richland/Lexington) and Myrtle Beach (Horry) the next tier. SC total: 130 fatalities (2024).

General reference only. Confirm current statutes, caps, and procedural rules with your compliance counsel.

Real Outcomes

Notable South Carolina Personal Injury Verdicts and Settlements

Selected SC auto, premises, trucking, and catastrophic-injury outcomes. Past results do not guarantee future outcomes.

$12M

Trucking / Wrongful Death

18-Wheeler Wrongful Death

$12 million verdict for the wrongful death of a father and his infant son killed in an 18-wheeler wreck. Reflects South Carolina jury appetite on commercial-vehicle wrongful death files.

$9M

Workplace / Catastrophic

Industrial Roll Crush Brain Injury

$9 million settlement for a trucker who suffered catastrophic brain and orthopedic injuries when a 1,000-pound industrial roll crushed him due to unsafe workplace procedures.

$6.9M

Med-Mal / Charleston Venue

Charleston Mammogram Misread

Charleston County jury verdict of $6.9 million against a radiologist who allegedly misread a mammogram, resulting in the patient's breast cancer.

$6.25M

Trucking / Severe Injury

I-95 Multi-Vehicle Semi-Truck

$6.25 million settlement for a man who suffered multiple broken bones after being rear-ended by a semi-truck in a multi-vehicle crash on I-95.

$5M

Pedestrian / Wrongful Death

Charleston Pedestrian Wrongful Death

$5 million settlement for the family of a Charleston woman struck and killed by an industrial truck. Charleston is one of the more plaintiff-friendly SC venues.

Six- to seven-figure

Premises / Tourism

Beach-Resort & Hotel Premises Resolutions

Charleston, Hilton Head, and Myrtle Beach hotel, condo, vacation-rental, and pool-area premises files routinely resolve in the high-five-figure to mid-seven-figure range when documentation is preserved (incident reports, surveillance, prior complaints).

Sources: South Carolina Lawyers Weekly, Joye Law Firm results, public court records, and firm-reported case results. Individual case results reflect specific facts that vary.

Lead Economics

Lead Pricing Across South Carolina Practice Areas

Our South Carolina pricing is published: $360 for car accident (MVA) leads, $540 for commercial MVA, $655 for wrongful death, $195 for premises liability, and $125+ for workers' compensation. Almost no other provider in this industry publishes pricing. We do, because flat per-lead prices on exclusive Google Ads leads beat the math of both DIY campaigns and shared-lead aggregators. A single exclusive lead often costs less than a handful of South Carolina clicks at standard rates.

Industry Standard

What most providers sell:

  • Shared leads, sold to 3 to 5 firms at once
  • Fixed per-lead markup with margin baked in
  • Generic, low-effort intake screening
  • Monthly minimums and long-term contracts
  • Setup fees on day one
Our Approach

What you get with us:

  • Exclusive: one firm per lead, never shared
  • Transparent flat per-lead pricing
  • Pre-screened: injured, no attorney, below 51% fault, within 3-year SOL, public-entity 1-year SCTCA notice flagged
  • No contracts, no minimums, pause anytime
  • No setup fees for standard onboarding

The Bottom Line

Forget the benchmarks.
Our South Carolina leads typically deliver world-class ROI.

ExclusiveTransparent PricingPre-ScreenedReal-Time Delivery

Most firms pay less per signed case with us. Per-lead industry averages assume the lead is shared 3 to 5 ways. Ours never are. South Carolina's tourism-driven premises docket plus uncapped private-defendant compensatory damages make pre-screened exclusive leads especially valuable here.

South Carolina pricing is published on this page. Every firm pays the same flat per-lead price, with county-level targeting and custom criteria available. No sales call required. No contracts, no minimums, no setup fees.

Start Getting South Carolina Leads

Ready for Exclusive South Carolina PI Leads?

Real-time Google Ads leads across the full South Carolina PI spectrum, from auto and trucking to premises liability and slip and fall.

Start Receiving South Carolina Leads

Frequently Asked Questions

Everything you need to know about our injury lead generation service

We cover the full South Carolina personal injury spectrum: auto / car accident, truck and 18-wheeler, motorcycle, rideshare, premises liability and slip and fall (big-box and grocery such as Walmart, Target, Costco, Publix, Harris Teeter, Food Lion, Lowes Foods, restaurant and hotel, parking lot, apartment complex, shopping-center files, and South Carolina's high-volume beach-resort and tourism premises docket in Hilton Head, Myrtle Beach, and Charleston), dog injury (broad strict liability under S.C. Code § 47-3-110, covering all dog-caused injuries), and wrongful death. Auto and trucking are the largest-volume categories, with premises and slip-and-fall close behind.

South Carolina retains common-law visitor classifications: invitee, licensee, and trespasser. Invitees (the typical retail or restaurant customer) are owed the highest duty: a duty of reasonable care to keep the premises safe, including reasonable inspection. Licensees are owed a duty to warn of known hidden hazards. Trespassers receive only a duty against willful or wanton injury. Modified comparative 51% bar applies to plaintiff fault. South Carolina's tourism and beach-resort economy supports a meaningful premises docket on hotel, condo, vacation-rental, and pool-area files in Charleston, Hilton Head (Beaufort County), and Myrtle Beach (Horry County).

S.C. Code § 47-3-110 imposes strict liability for ALL dog-caused injuries (not just bites): if a dog bites OR otherwise attacks a person who is in a public place or is lawfully in a private place, the owner is liable. The statute covers knockdowns, scratches, leash-pulling falls, and other non-bite injuries. Provocation and law-enforcement-dog defenses survive. South Carolina is one of the broader strict-liability dog statutes in the country, similar to Massachusetts § 155.

South Carolina premises and slip-and-fall lead pricing tracks the Google Ads auction. Personal injury commercial-intent CPCs across South Carolina generally run $40 to $180, with metro Charleston, Greenville-Spartanburg, Columbia, and Myrtle Beach at the top end. Our published South Carolina pricing is $125-$655 per exclusive lead by case type ($360 for car accident (MVA, including motorcycle and pedestrian), $540 for commercial MVA (trucking, rideshare, bus), $655 for wrongful death, $195 for premises liability, and $125+ for workers' compensation), flat and the same for every firm, with no minimums or contracts (see the pricing section above).

Three years from the date of injury under S.C. Code § 15-3-530 for most personal injury claims. Wrongful death also runs on a 3-year clock. Med-mal carries a 3-year SOL with extensions for foreign-object claims (S.C. Code § 15-3-545). The South Carolina Tort Claims Act (S.C. Code § 15-78-10 et seq.) requires verified-petition notice within 1 year and a 2-year SOL on government claims, with damages capped at $300,000 per person and $600,000 per occurrence under § 15-78-120.

South Carolina applies modified comparative fault under Nelson v. Concrete Supply Co. (S.C. 1991) with a 51% bar. A plaintiff at 51%+ fault is barred; below 51% damages are reduced proportionally. We screen SC PI leads with the 51% bar in mind so borderline-fault profiles are flagged for additional intake context, not auto-rejected.

Not on standard private-defendant premises or auto cases. Med-mal noneconomic damages are capped at $1.84M for 2024 (annually adjusted) under S.C. Code § 15-32-220. SCTCA caps state and political-subdivision liability at $300K per person and $600K per occurrence (S.C. Code § 15-78-120). Punitives capped at greater of 3x compensatory or $500K under § 15-32-530. Private-defendant compensatory damages on auto, premises, and PI files are uncapped.

Yes. Every South Carolina lead is screened for SOL position, representation status, injury, and 51% bar fault sanity check. Premises and slip-and-fall leads include surface-condition context (water, debris, lighting, prior-complaint indicators). Auto leads include fault context. Public-entity leads (state, county, municipal, transit, school district, public hospital) are flagged for the 1-year SCTCA verified-petition notice and 2-year SOL window.

Yes. All 46 counties. Highest sustained PI claim volume comes from Greenville (Upstate), Charleston (Lowcountry), Richland (Columbia), Lexington (West Columbia), Spartanburg, Horry (Myrtle Beach), Anderson, York (Rock Hill / Fort Mill), Beaufort (Hilton Head / Bluffton), and Aiken. Premises and slip-and-fall files concentrate in metro Charleston, Greenville, Columbia, and the Myrtle Beach corridor; tourism and beach-resort premises files concentrate in Charleston, Beaufort, and Horry counties.

None. No monthly minimums, no subscriptions, no setup fees for standard onboarding. Pay per lead. Pause or resume anytime. Invalid leads are replaced under our standard policy.

References

Stop Wasting Money on Leads That Don't Convert

Start receiving exclusive, Google Ads-sourced injury leads today. No minimums. No contracts. No risk.

Get Started. It Takes 60 Seconds

Or email us at [email protected] for pricing