Question 1

What personal injury case types do you cover in New York?

Accepted Answer

All major New York personal injury practice areas: car accident / auto / MVA, truck and commercial vehicle, motorcycle, rideshare (Uber and Lyft), pedestrian and bicyclist, slip and fall / premises liability, construction and Labor Law (Sections 240, 241, and 200), dog bite, wrongful death, workplace injuries beyond workers compensation, product liability, and medical malpractice. Construction is a uniquely high-value New York category given Labor Law Section 240(1)'s absolute liability standard for elevation-related injuries; we route construction intake separately. Medical malpractice runs on a 2.5-year statute under CPLR 214-a and is also routed separately. You can focus on one case type, a subset, or the full PI spectrum.

Question 2

Do you generate New York Labor Law 240 / construction accident leads?

Accepted Answer

Yes. Construction is one of the highest-value categories in our New York program. Labor Law Section 240(1), the so-called Scaffold Law, imposes absolute liability on property owners and general contractors for gravity-related injuries (falls from scaffolds, ladders, or roofs, and injuries from falling tools or materials). Comparative negligence is not a defense under 240(1), which is why these cases produce some of the largest reported personal injury verdicts in the United States, including the $272.5 million Tribeca crane collapse settlement (the largest construction accident recovery in New York history) and reported scaffold-fall settlements regularly in the $4 million to $10 million range for serious orthopedic and spinal injuries. Section 241(6) provides a separate cause of action for industrial code violations on construction, demolition, and excavation work. We screen construction leads for elevation, falling-object, and 241(6) code-violation triggers before delivery.

Question 3

What is the statute of limitations for New York personal injury claims?

Accepted Answer

Three years from the date of injury under CPLR 214 for most personal injury claims, including auto, premises, dog bite, product liability, and general negligence. New York's 3-year SOL is longer than most states (Tennessee is 1 year; many others 2 years). Wrongful death is 2 years from the date of death under EPTL 5-4.1, which runs separately from any underlying personal injury claim. Medical malpractice is 2 years and 6 months under CPLR 214-a, with foreign-object discovery and Lavern's Law cancer-discovery exceptions. Tort claims against New York City, the State of New York, the MTA, NYCHA, and other public corporations require a sworn Notice of Claim within 90 days of accrual under General Municipal Law 50-e, with suit filed within 1 year and 90 days. Missing the 90-day notice is the single most common procedural trap on New York files involving city, state, MTA, or transit-authority defendants.

Question 4

How does New York's no-fault system and the serious injury threshold work?

Accepted Answer

New York is a no-fault state for auto injury claims under Insurance Law Article 51. Every auto policy in New York provides at least $50,000 in basic Personal Injury Protection (PIP) benefits to the insured, household members, passengers, and pedestrians struck by the vehicle, covering medical and rehab expenses, 80% of lost wages up to $2,000 per month for up to 3 years, and up to $25 per day in incidental expenses. To step outside no-fault and sue the at-fault driver for pain and suffering, the injured party must meet the serious injury threshold under Insurance Law 5102(d), which lists 9 categories: death; dismemberment; significant disfigurement; fracture; loss of fetus; permanent loss of use of a body organ, member, function, or system; permanent consequential limitation; significant limitation of use of a body function or system; or a medically determined non-permanent injury that prevents performance of usual activities for 90 of the 180 days following the accident (the so-called 90/180 rule). Every New York auto lead we deliver has been screened for whether the injury profile is likely to meet at least one threshold category. Soft-tissue-only prospects without imaging or treatment patterns supporting a threshold theory do not get to your intake team.

Question 5

How does pure comparative negligence affect case values in New York?

Accepted Answer

New York applies pure comparative negligence under CPLR 1411, the most plaintiff-friendly fault rule in the country. A plaintiff can recover even if 99% at fault; damages are simply reduced by the assigned percentage. New York is one of approximately 13 states using a pure comparative system. This makes New York materially more favorable than the modified-comparative bar states (Georgia, Tennessee, Texas at 50%) and incomparably more favorable than the four pure-contributory states (Virginia, Maryland, Alabama, North Carolina) where 1% plaintiff fault bars recovery entirely. Practically, pure comparative produces a wider band of viable cases at the borderline and supports settlement values in disputed-liability matters that would not survive elsewhere.

Question 6

Are New York dog bite claims different?

Accepted Answer

Yes. New York applies a hybrid one-bite-plus-medical-strict-liability rule. Owners are strictly liable for medical and veterinary bills if the dog has been declared dangerous or has known vicious propensities (Bard v. Jahnke and Petrone v. Fernandez line of cases), but recovery for pain and suffering generally requires proving the owner knew or should have known of vicious propensities. Negligence-based theories are limited following Bard, but premises liability theories may apply where landowners had reason to know about a dangerous animal. The 3-year SOL under CPLR 214 applies. Provocation is a defense.

Question 7

How do claims against NYC, the MTA, NYCHA, or NY State work?

Accepted Answer

Public-entity claims in New York require a sworn Notice of Claim within 90 days of accrual under General Municipal Law 50-e for cities, counties, and most public corporations, including the MTA and NYCHA. The lawsuit must be commenced within 1 year and 90 days of accrual. New York State claims are filed in the Court of Claims and require a Notice of Intention or Claim within 90 days under Court of Claims Act Section 10. These shortened timelines and procedural gates are why we flag every public-entity-defendant intake separately. NYC tort exposure is enormous: in FY2023, New York City paid $1.45 billion across 13,227 resolved tort claims, with motor vehicle crash claims alone driving $173.7 million in payouts. The MTA paid out over $431 million across 4,592 resolved injury cases in the past five years, with multiple individual verdicts above $50 million.

Question 8

How much do New York personal injury leads cost?

Accepted Answer

New York is the most expensive PI Google Ads auction in the United States, driven by NYC firm density and case-value economics. Personal injury CPCs across New York commonly run $200 to $500+, with NYC borough-targeted "car accident lawyer" and "construction accident lawyer" queries routinely above $400 per click. Construction (Labor Law 240) clicks are among the highest-CPC keywords on Google globally given the eight-figure verdict potential. We price per lead with no monthly minimums and no contracts. The exclusivity case is unusually strong in New York: pay-per-shared-lead in NYC is uneconomic when underlying click cost is this high. Contact us for current pricing by borough, county, and case type.

Question 9

Can I target specific New York counties or NYC boroughs?

Accepted Answer

Yes. Target by borough, county, or zip. Highest sustained PI lead volume comes from the five NYC boroughs (Bronx, Kings/Brooklyn, New York/Manhattan, Queens, Richmond/Staten Island), Nassau and Suffolk counties on Long Island, and Westchester County. Upstate volume centers on Erie (Buffalo), Monroe (Rochester), Onondaga (Syracuse), and Albany. The 4 Appellate Division Departments roughly map to these regions: First Department (Manhattan/Bronx), Second Department (Brooklyn/Queens/Staten Island/Long Island/lower Hudson Valley), Third Department (Albany region), Fourth Department (Western NY/Rochester/Buffalo/Syracuse). Target at the county or borough level so you only pay for leads in your actual service area.

Question 10

What is New York Supreme Court? (Court structure note)

Accepted Answer

Counterintuitively, the New York Supreme Court is the trial court of general jurisdiction, not the court of last resort. Established in all 62 counties, it handles personal injury cases above Civil Court limits. The actual highest court in New York is the Court of Appeals (in Albany). Below Supreme Court, the New York City Civil Court has monetary jurisdiction up to $50,000 (raised from $25,000 effective January 1, 2022 by ballot proposal). Outside NYC, district, county, city, town, and village courts handle smaller claims. The Appellate Division (4 Departments) is the intermediate appellate court. Lawyers new to New York should be aware that Supreme Court venue selection (often Bronx County or Kings County for plaintiff-friendly venues) materially affects case-value math.

New York Personal Injury Leads for Law Firms

Why New York Is the Largest, Highest-Value Personal Injury Market in the United States

Case Types We Generate Across New York

New York Personal Injury Law: Quick Reference

Notable New York Personal Injury Verdicts and Settlements

Lead Pricing Across New York Practice Areas

Ready for Exclusive New York PI Leads?

Frequently Asked Questions

References

Stop Wasting Money on Leads That Don't Convert