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Montana Personal Injury Leads for Law Firms

Exclusive personal injury leads for Montana law firms, sourced in real time from Google Search Ads. Car and truck accidents, wildlife-strike catastrophic, premises liability and slip and fall, motorcycle, ski-resort and tourism MVA, dog bite, wrongful death, and industrial workplace, all pre-screened for injury, fault, and filing deadline. Billings, Bozeman, Missoula, Kalispell, statewide. No contracts, no monthly minimums.

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Key facts at a glance

Montana Personal Injury Leads: Quick Reference

Last updated

Car Accident (MVA)
$360 per lead
Commercial MVA
$540 per lead
Wrongful Death
$655 per lead
Premises Liability
$195 per lead
Workers' Compensation
$125+ per lead
Source
All Google Ads
Conversion rate
15-30%
Exclusivity
Guaranteed
Freshness
Real-time
Return policy
Fair and flexible
CRM integration
Free
Custom criteria
Available
Terms
Pay per lead
Fees
None
Commitment
None

Transparent pricing

How Much Do Montana Personal Injury Leads Cost?

Montana personal injury leads cost $125-$655 per exclusive lead, depending on case type: $360 for car accident (MVA), $540 for commercial MVA, $655 for wrongful death, $195 for premises liability, $125+ for workers' compensation. Every price is published, flat, and the same for every firm. Pay per lead with no contracts, no minimums, and no setup fees.

Screening Criteria on Every Lead

  • No lawyer

    Not already represented by an attorney

  • Injured

    Confirmed injury, not property damage only

  • Within SOL

    Inside the statute of limitations

  • Not at fault (MVA leads)

    Fault screened before delivery

Prices current as of . Same price for every firm, no negotiation required. See nationwide pricing for all 50 states.

The Market

Why Montana Personal Injury Files Reward Pre-Screening

Montana's 7th-highest-in-U.S. fatality rate per VMT, the I-90/US-93 wildlife-strike concentration (#2 nationally for ungulate collisions), the Yellowstone-Glacier-Big Sky tourism economy, and the Bakken oilfield spillover from North Dakota into Eastern Montana shape a defining commercial-vehicle and tourism-MVA docket. Premises liability proceeds under the modern unitary reasonable-care duty for non-trespassers, with Limberhand attractive-nuisance preserved for irrigation-ditch, mining-site, and rural-property files. NO statutory cap on PI noneconomic damages. 2025 HB 195 raised the MCA § 25-9-411 med-mal noneconomic cap to $300K, escalating to $500K by 2029 then 2% COLA.

Real Search Intent

Every lead actively typed a legal-intent query into Google. High-intent search converts 15% to 30% for most PI firms.

Exclusive, 1 Firm Per Lead

Never shared. Aggregators sell to 3 to 5 firms simultaneously. Ours go to one firm only.

Pre-Screened

Injured. Unrepresented. Below the 50% bar. Within the 3-year clock. Premises files include trespasser-status and Limberhand attractive-nuisance flagging. MTCA files flagged for 120-day Department review tolling.

Coverage

Montana Case Types We Generate

We generate the full Montana personal injury spectrum. Auto and car accident is the largest-volume category, with premises liability and slip and fall close behind. I-90 trucking, ski-resort, and tourism MVA add steady seasonal flow. Target a single case type, a subset, or the full spectrum.

Slip & Fall / Premises Liability

Avg case value: $25K to $200K (severe: $500K+)

Big-box and grocery, restaurant, lodge, hotel, parking lot, apartment, condominium common areas. Modern unitary reasonable-care duty for non-trespassers; Limberhand v. Big Ditch Co., 218 Mont. 132 (1985) preserves attractive nuisance for irrigation/mining/rural files. Open-and-obvious is comparative-fault factor. No statutory cap on PI noneconomic.

Car Accident (Auto / MVA)

Avg case value: $25K to $175K+

Largest-volume Montana PI category. Dedicated state page with 50% bar fault screening, 3-yr SOL tracking, I-90/US-93 commercial-vehicle and wildlife-strike context capture.

Montana deep dive

Truck & 18-Wheeler

Avg case value: $100K to $5M+

I-90 carries 8 of 9 deadliest segments. Montana ties for 4th nationally with truck-involved crashes accounting for 15% of fatal crashes; ~70% of those killed are occupants of other vehicles. I-15 top-5 deadliest. I-94 Bakken-region freight.

Wrongful Death

Avg case value: $250K to $5M+

3-year SOL (10 years if homicide). NO statutory cap on PI noneconomic. Punitive cap $10M or 3% net worth, clear-and-convincing actual fraud or actual malice (MCA § 27-1-220).

Motorcycle

Avg case value: $25K to $200K+

Higher injury severity than standard MVA. Mountain-pass and rural two-lane crash density on US-93 and US-89 produces concentrated motorcycle fatality patterns; tourism volume drives summer rider files.

Rideshare (Uber / Lyft)

Avg case value: $20K to $150K+

TNC platform $1M coverage in Period 2 and 3, driver personal coverage in Period 1. Bozeman, Missoula, Billings, Kalispell carry steady rideshare volume. UM/UIM offer-mandatory under MCA § 33-23-201.

Dog Bite

Avg case value: $20K to $100K (child cases higher)

Hybrid framework. MCA § 27-1-715 imposes strict liability ONLY within incorporated cities and towns (no scienter required). Outside incorporated areas, plaintiffs proceed under common-law scienter, negligence, or negligence per se.

Ski-Resort, Yellowstone-Glacier & Bakken Industrial

Avg case value: $50K to $1M+

Big Sky, Whitefish, Bridger Bowl ski-resort premises files. US-191 (Big Sky to Yellowstone) and US-89 (Glacier gateway) tourism MVA. Bakken oilfield spillover (Eastern Montana, Yellowstone County into Williston Basin) drives industrial third-party negligence files outside workers' comp.

Wildlife-Strike Catastrophic

Avg case value: $50K to $500K+

Montana is #2 nationally for ungulate collisions; State Farm calculates 1-in-58 odds of an annual claim. ~13% of all reported MT crashes are wildlife-related. 357 carcasses on a 10-mile US-93 stretch on the northwest side of Flathead Lake (2010-2015 fall data). Catastrophic outcomes typical on US-93, US-2, US-89.

We focus on cases firms actually want to buy. Med-mal leads can be added on request, but they are not a focus area given the 2025 HB 195 escalating cap structure under MCA § 25-9-411 ($300K rising to $500K by 2029, then 2% annual COLA) and the 5-year statute of repose.

The Law

Montana Personal Injury Law: Quick Reference

General PI Statute of Limitations

3 years

MCA § 27-2-204(1). WD 3 yr (10 yr if homicide). Med-mal 3 yr / 5-yr repose.

Premises Liability

Unitary Duty + Limberhand

Modern unitary reasonable-care duty for non-trespassers. Trespasser separate (§ 27-1-708). Limberhand v. Big Ditch Co., 218 Mont. 132 (1985) preserves attractive nuisance.

Fault Rule

Modified, 50% bar

MCA § 27-1-702. "Not greater than" defendant's fault. § 27-1-703 modifies J&S; defendants <50% several-only.

PI Noneconomic Cap

None on general PI

No cap. Med-mal HB 195 escalating. Punitive $10M or 3% net worth.

Med-Mal Cap (HB 195, 2025)

$300K → $500K (2029)

MCA § 25-9-411. Escalates $50K/year, then 2% COLA from 2029.

Public-Entity Cap

$750K / $1.5M (§ 2-9-108)

Per claim / per occurrence. MTCA presentment + 120-day review tolling.

Punitive Cap

$10M or 3% net worth

MCA § 27-1-220. Clear-and-convincing actual fraud or actual malice.

Dog Bite

Hybrid (§ 27-1-715)

Strict in incorporated cities; common-law scienter outside.

Min Auto Liability

25/50/20

UM/UIM offer-mandatory (MCA § 33-23-201). At-fault tort.

Wildlife-Strike

#2 Nationally

~13% of reported crashes wildlife-related. State Farm 1-in-58 annual claim odds. US-93/US-2/US-89 hotspots.

Top Insurers (MT 2024 Market)

State Farm 20.8% | Progressive 16.8% | Liberty Mutual 10.8% | USAA 8.4% | Farmers 8.0% | GEICO 6.9% | Allstate 6.4%

Plus Travelers 4.8%, Mountain West Farm Bureau 4.6%. Total $875.4M direct passenger auto premium (2021).

Top Counties (2024)

Yellowstone | Gallatin | Missoula | Flathead | Cascade | Lewis & Clark | Ravalli | Silver Bow | Lake | Park

Yellowstone (Billings, ~172K), Gallatin (Bozeman, ~127K, fastest-growing), Missoula (~123K), Flathead (Kalispell, ~115K, +10K since 2020), Cascade (Great Falls, ~85K), Lewis & Clark (Helena, ~75K).

Real Outcomes

Notable Montana Personal Injury Verdicts and Settlements

Selected MT premises, auto, trucking, and tourism outcomes. Past results do not guarantee future outcomes.

6 to 8 figures

Trucking / Catastrophic

I-90 Trucking Catastrophic

I-90 carries 8 of 9 deadliest segments. Commercial-vehicle catastrophic outcomes typically resolve in the high-six-figure to mid-seven-figure range. FMCSA hours-of-service violations and equipment defects support upper-tier values.

6 figures

MVA / Wildlife

US-93 Wildlife-Strike Range

US-93 recorded 58 fatalities Idaho to Canada. Catastrophic wildlife-strike outcomes typically resolve in high-five-figure to mid-six-figure range; design-of-roadway and signage theories may add governmental defendants subject to MCA § 2-9-108 caps.

6 to 7 figures

MVA / Tourism

Yellowstone-Glacier Tourism MVA

US-191 (Big Sky to Yellowstone) and US-89 (Glacier gateway) tourism volume produces concentrated seasonal MVA cases. Out-of-state-driver fact patterns common; rental-car co-defendant analysis at intake.

HB 195

Med-Mal / Cap

MCA § 25-9-411 Med-Mal Cap Escalation

2025 HB 195 raised the historical $250K noneconomic cap to $300K per claimant, escalating $50K/year to $500K by 2029, then 2% COLA. Birth-injury claims tolled until child turns 8 (suit by 11th birthday).

6 to 7 figures

Industrial / Workplace

Bakken-Spillover Industrial Range

Bakken oilfield-spillover industrial files (Eastern Montana, Yellowstone County into Williston Basin) generate third-party negligence claims outside workers' comp. Equipment-defect and confined-space files recurring.

6 figures

Premises / Trespasser

Limberhand Attractive-Nuisance Range

Limberhand v. Big Ditch Co., 218 Mont. 132 (1985) preserves attractive nuisance even under modern unitary duty. Irrigation-ditch, mining-site, and rural-property files where children may be foreseeable trespassers proceed under attractive-nuisance theory.

Lead Economics

Lead Pricing Across Montana Practice Areas

We use our expertise managing Google Ads to get radically better prices than firms running campaigns themselves.

Industry Standard

What most providers sell:

  • Shared leads, sold to 3 to 5 firms at once
  • Generic intake screening
  • Monthly minimums and contracts
  • Setup fees
Our Approach

What you get with us:

  • Exclusive: one firm per lead
  • Pre-screened: below 50% bar, within 3-yr SOL, I-90/US-93 corridor + wildlife-strike + tourism context captured
  • No contracts, no minimums
  • No setup fees

The Bottom Line

Forget the benchmarks.
Our Montana leads typically deliver world-class ROI.

Montana's 7th-highest-in-U.S. fatality rate, the I-90/US-93 wildlife-strike concentration, the Yellowstone-Glacier tourism economy, the Limberhand-preserved attractive-nuisance framework, and uncapped general PI noneconomic damages compound the value of pre-screened exclusive leads here.

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Ready for Exclusive Montana PI Leads?

Real-time Google Ads leads across the full Montana PI spectrum, from auto and trucking to premises liability and slip and fall.

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Frequently Asked Questions

Everything you need to know about our injury lead generation service

We cover the full Montana personal injury spectrum: auto / car accident, truck and 18-wheeler (I-90 transcontinental, I-15, I-94 Bakken-region), premises liability and slip and fall (big-box and grocery like Walmart, Costco, Albertsons, Town Pump, restaurant, hotel/lodge, parking lot, apartment complex, condominium common areas, and shopping-center files), motorcycle, rideshare, pedestrian, hybrid dog bite (MCA § 27-1-715, strict in incorporated cities), wrongful death, ski-resort (Big Sky, Whitefish, Bridger Bowl), Yellowstone-Glacier tourism MVA, and Bakken-spillover oil-and-gas industrial workplace. Auto and trucking are the largest-volume categories, with premises and slip-and-fall close behind.

Montana applies a unitary duty of reasonable care to all entrants under the modern Montana cases departing from the traditional invitee/licensee/trespasser tripartite framework. Trespasser liability is statutorily addressed in MCA § 27-1-708. Attractive nuisance doctrine survives under Limberhand v. Big Ditch Co., 218 Mont. 132 (1985). Open-and-obvious is a comparative-fault factor, not an absolute bar. The unitary standard combined with no statutory cap on PI noneconomic damages produces a relatively plaintiff-friendly premises environment.

Montana premises and slip-and-fall lead pricing tracks the Google Ads auction. Personal injury commercial-intent CPCs across Montana generally run $40 to $160, with Yellowstone (Billings), Gallatin (Bozeman), Missoula, and Flathead (Kalispell) at the top end and rural counties meaningfully lower. Our published Montana pricing is $125-$655 per exclusive lead by case type ($360 for car accident (MVA, including motorcycle and pedestrian), $540 for commercial MVA (trucking, rideshare, bus), $655 for wrongful death, $195 for premises liability, and $125+ for workers' compensation), flat and the same for every firm, with no minimums or contracts (see the pricing section above).

Three years from the date of injury under MCA § 27-2-204(1) for most personal injury claims. Wrongful death 3 years (10 years if homicide). Med-mal 3 years from injury or discovery with a 5-year statute of repose. Birth-injury claims tolled until the child turns 8 (suit by 11th birthday). Montana Tort Claims Act (MCA §§ 2-9-101 to 2-9-114) requires written presentment to Department of Administration; SOL tolled during 120-day review.

Montana applies modified comparative fault under MCA § 27-1-702 in the 50% bar form: plaintiff at 50% or less recovers (reduced proportionally), 51% or more is barred. MCA § 27-1-703 modifies J&S so defendants whose negligence is 50% or less of combined fault are severally liable only. Same rule governs premises, dog bite, auto.

No statutory cap on general PI noneconomic damages. Med-mal cap under MCA § 25-9-411: 2025 HB 195 raised the historical $250,000 cap to $300,000 per claimant, escalating $50,000 per year until reaching $500,000 in 2029, then 2% annual COLA. Public-entity cap MCA § 2-9-108: $750K per claim / $1.5M per occurrence. Punitive cap MCA § 27-1-220: $10M or 3% net worth, clear-and-convincing actual fraud or actual malice.

Yes. Big Sky, Whitefish, and Bridger Bowl ski-resort premises files; Yellowstone (US-191) and Glacier (US-89) gateway tourism MVA volume; Bakken oilfield-spillover industrial files (Eastern Montana, Yellowstone County into the Williston Basin); and Flathead Lake / Glacier-area outfitter and lodge premises files round out the Montana docket. Wildlife-strike catastrophic-injury files concentrate on US-93 (Flathead Lake corridor), US-2 (Hi-Line), and US-89 (Glacier gateway).

Limberhand v. Big Ditch Co., 218 Mont. 132 (1985) preserves the attractive-nuisance doctrine in Montana even under the modern unitary-duty framework. This is operationally significant for irrigation-ditch, mining-site, and rural-property files where children may be foreseeable trespassers. Combined with the unitary reasonable-care duty for non-trespassers, premises files are screened at intake for trespasser-status and attractive-nuisance-applicability flagging.

Yes. Every Montana lead is screened for SOL position under MCA § 27-2-204, representation status, injury, and 50% bar comparative-fault sanity check under MCA § 27-1-702. Premises files include surface-condition and trespasser-status context. Auto files include I-90 / I-15 / US-93 commercial-vehicle and FMCSA context plus wildlife-strike fact patterns. Public-entity leads flagged at intake for the MTCA presentment requirement and 120-day Department review tolling, plus the § 2-9-108 caps. Med-mal leads flagged for the HB 195 escalating cap and the 5-year statute of repose.

None. No monthly minimums, no subscriptions, no setup fees for standard onboarding. Pay per lead. Pause or resume anytime. Invalid leads are replaced under our standard policy.

References

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