Exclusive · Google Ads Sourced

Delaware Personal Injury Leads for Law Firms

Exclusive personal injury leads for Delaware law firms, sourced in real time from Google Search Ads. Car and truck accidents, premises liability and slip and fall, motorcycle, rideshare, dog bite, wrongful death, and refinery and industrial workplace injury, all pre-screened for injury, fault, and filing deadline. Delaware retains the invitee/licensee/trespasser premises framework, which makes that pre-delivery screening unusually valuable here. Wilmington, Newark, Dover, Rehoboth, statewide. No contracts, no monthly minimums.

Get Delaware PI Leads

Key facts at a glance

Delaware Personal Injury Leads: Quick Reference

Last updated

Car Accident (MVA)
$360 per lead
Commercial MVA
$540 per lead
Wrongful Death
$655 per lead
Premises Liability
$195 per lead
Workers' Compensation
$125+ per lead
Source
All Google Ads
Conversion rate
15-30%
Exclusivity
Guaranteed
Freshness
Real-time
Return policy
Fair and flexible
CRM integration
Free
Custom criteria
Available
Terms
Pay per lead
Fees
None
Commitment
None

Transparent pricing

How Much Do Delaware Personal Injury Leads Cost?

Delaware personal injury leads cost $125-$655 per exclusive lead, depending on case type: $360 for car accident (MVA), $540 for commercial MVA, $655 for wrongful death, $195 for premises liability, $125+ for workers' compensation. Every price is published, flat, and the same for every firm. Pay per lead with no contracts, no minimums, and no setup fees.

Screening Criteria on Every Lead

  • No lawyer

    Not already represented by an attorney

  • Injured

    Confirmed injury, not property damage only

  • Within SOL

    Inside the statute of limitations

  • Not at fault (MVA leads)

    Fault screened before delivery

Prices current as of . Same price for every firm, no negotiation required. See nationwide pricing for all 50 states.

The Market

Why Delaware Personal Injury Files Reward Pre-Screening

Delaware combines add-on PIP with NO tort threshold (21 Del. C. § 2118 mandates $15K/$30K but plaintiffs sue from dollar one above PIP), NO statutory cap on PI or med-mal noneconomic damages (the 18 Del. C. § 6853 affidavit-of-merit is the procedural filter for med-mal, not a cap), and a structurally plaintiff-favorable framework offset by the retained invitee/licensee/trespasser tripartite premises rule and the 51% bar (10 Del. C. § 8132). New Castle County concentrates ~57% of the state population in Wilmington and Newark; the I-95 narrow corridor carries ~110,000 vehicles per day. Strict-liability dog bite under 16 Del. C. § 3053F has no one-bite rule.

Real Search Intent

Every lead actively typed a legal-intent query into Google. High-intent search converts 15% to 30%.

Exclusive, 1 Firm Per Lead

Never shared. One firm only.

Pre-Screened

Injured. Unrepresented. Below the 51% bar. Within the 2-year clock. Premises files include entrant-status and surface-condition context. I-95 commercial-vehicle and DE-1 beach-traffic context. Med-mal flagged for § 6853 affidavit-of-merit.

Coverage

Delaware Case Types We Generate

We generate the full Delaware personal injury spectrum. Auto and car accident is the largest-volume category, with premises liability and slip and fall close behind, plus steady I-95 trucking, refinery industrial, and DE-1 beach-traffic flow. Target a single case type, a subset, or the full spectrum.

Slip & Fall / Premises Liability

Avg case value: $25K to $200K (severe: $500K+)

Big-box and grocery, restaurant, hotel, parking lot, apartment, condo common areas, Wilmington/Newark commercial property. Tripartite invitee/licensee/trespasser framework retained; status determines duty. Sweetman v. Strescon (Del. Super. 1978) Wilmington-jobsite indemnification context.

Car Accident (Auto / MVA)

Avg case value: $25K to $175K+

Largest-volume DE PI category. Dedicated state page with add-on PIP context, 51% bar fault screening, 2-yr SOL tracking, and I-95/DE-1 corridor capture.

Delaware deep dive

Truck & 18-Wheeler

Avg case value: $100K to $5M+

I-95 carries ~110,000 vehicles/day through Wilmington (one of the country's busiest highways), 82% passenger / 18% heavy-duty. I-495 Wilmington bypass. FMCSA hours-of-service violations and equipment defects support upper-tier values.

Wrongful Death

Avg case value: $250K to $5M+

2-year SOL under 10 Del. C. § 3724/§ 8107. NO statutory cap on noneconomic. $36.4M Delaware City refinery worker WD settlement exemplifies upper end.

Motorcycle

Avg case value: $25K to $200K+

Higher injury severity than standard MVA. DE-1 beach traffic (Sussex County, Rehoboth/Bethany/Dewey) drives summer rider files. 51% bar applies to rider conduct allocation.

Rideshare (Uber / Lyft)

Avg case value: $20K to $150K+

TNC platform $1M coverage in Period 2 and 3. Wilmington carries steady rideshare volume. Add-on PIP applies regardless of fault.

Dog Bite

Avg case value: $20K to $100K (child cases higher)

STRICT liability under 16 Del. C. § 3053F for any injury, death, or loss caused by the dog with NO one-bite rule. Owner extends to anyone who keeps, harbors, or has custody. Statutory exceptions only for trespass, criminal offense, or teasing/abusing.

Refinery / Industrial Workplace

Avg case value: $75K to $1M+

Delaware City refinery (oil and petrochemical) and Wilmington industrial third-party negligence files outside workers' comp. $36.4M WD settlement for refinery worker. Equipment-defect, confined-space, and chemical-exposure files recurring.

DE-1 Beach Traffic / Tourism

Avg case value: $50K to $500K+

Sussex County beaches (Rehoboth, Bethany, Dewey, Lewes) drive heavy seasonal DE-1 catastrophic-MVA volume. DelDOT identifies DE-1 as priority safety corridor due to high speeds, limited pedestrian protections, and frequent rear-end and crossover crashes.

We focus on cases firms actually want to buy. Med-mal leads can be added on request despite the absence of any noneconomic cap; the 18 Del. C. § 6853 affidavit-of-merit gate (clerk refuses filing without affidavit) and the § 6856 2/3-year SOL govern.

The Law

Delaware Personal Injury Law: Quick Reference

General PI Statute of Limitations

2 years

10 Del. C. § 8119. Med-mal 2 yr / 3 yr discovery (18 § 6856) with 90-day certified-mail tolling.

Wrongful Death

2 years

10 Del. C. § 3724 / § 8107.

Premises Liability

Tripartite Framework

Delaware retains invitee/licensee/trespasser distinctions. Sweetman v. Strescon Industries, 389 A.2d 1319 (Del. Super. 1978).

Fault Rule

Modified, 51% bar

10 Del. C. § 8132. "Not greater than" defendant's fault.

PI Noneconomic Cap

None

NO statutory cap on PI or med-mal. § 6853 affidavit-of-merit is procedural filter, not cap.

PIP (Add-On)

$15K/$30K + $5K (21 § 2118)

Add-on PIP, NO tort threshold. Plaintiffs sue from dollar one above PIP.

Public-Entity Cap

$300K (10 § 4013)

Per occurrence. Higher policy limits control if elected.

Punitive Damages

No cap (clear & convincing)

Common-law standard requiring willful, wanton, or reckless conduct.

Med-Mal Procedural

Affidavit of Merit (18 § 6853)

Every med-mal complaint must be accompanied by an expert affidavit. Clerk refuses filing without affidavit.

Dog Bite

Strict (16 § 3053F)

Owner liable for any injury, death, or loss; NO one-bite rule. Exceptions only for trespass, criminal offense, teasing/abusing.

Min Auto Liability

25/50/10

Plus $15K/$30K + $5K mandatory PIP. At-fault tort.

Top Counties (2024)

New Castle | Sussex | Kent

New Castle (~588K, ~57% of state, Wilmington/Newark), Sussex (~277K, beaches), Kent (~195K, Dover).

Top Insurers

State Farm 18.9% | Progressive 16.7% | GEICO 11.6% | Allstate 10.15% | USAA | Liberty Mutual

National leaders writing in Delaware.

Real Outcomes

Notable Delaware Personal Injury Verdicts and Settlements

Selected DE outcomes. Past results do not guarantee future outcomes.

$36.4M

Industrial / Wrongful Death

Delaware City Refinery Worker WD

$36,400,000 wrongful-death settlement for an oil refinery worker killed in Delaware City. Demonstrates upper end of DE industrial-WD valuation; no statutory cap on PI noneconomic plus no statutory cap on punitives produces structural plaintiff-favorability.

$19.9M

Premises / Negligent Security

Wilmington Hospital Assault Verdict

$19,900,000 verdict for patient seriously injured in an assault at a Wilmington hospital. Demonstrates premises and negligent-security upper end with no statutory cap on noneconomic damages.

$1.8M

MVA / Catastrophic

Negligent U-Turn Newark MVA

$1,800,000 New Castle County verdict for driver struck by negligent U-turn near Newark involving fracture and post-surgical infection.

$500K

UIM / Auto

UIM v. Allstate (New Castle)

$500,000 New Castle County UIM verdict against Allstate after a disputed auto-accident claim.

$250K

Motorcycle / Catastrophic

Motorcyclist Rear-End (Fractured Leg)

$250,000 verdict for 22-year-old motorcyclist rear-ended with fractured leg and post-surgical blood clots.

$112K

MVA / Standard

Multi-Car Cervical Disc Herniation

$112,000 verdict for 45-year-old rear-ended in multi-car collision with cervical disc herniation requiring surgery.

Lead Economics

Lead Pricing Across Delaware Practice Areas

Our Delaware pricing is published: $360 for car accident (MVA) leads, $540 for commercial MVA, $655 for wrongful death, $195 for premises liability, and $125+ for workers' compensation. Flat per-lead, the same for every firm, with no minimums or setup fees. Almost no other provider in this industry publishes pricing.

Industry Standard

What most providers sell:

  • Shared leads to 3-5 firms
  • Generic intake
  • Monthly minimums
  • Setup fees
Our Approach

What you get with us:

  • Exclusive: one firm per lead
  • Pre-screened: below 51% bar, within 2-yr SOL, entrant-status flagged on premises files
  • No contracts, no minimums
  • No setup fees

The Bottom Line

Forget the benchmarks.
Our Delaware leads typically deliver world-class ROI.

Delaware's add-on PIP with no tort threshold, no statutory cap on PI or med-mal noneconomic damages, the strict-liability dog statute, and the New Castle County / I-95 narrow-corridor concentration compound the value of pre-screened exclusive leads here.

Start Getting Delaware Leads

Ready for Exclusive Delaware PI Leads?

Real-time Google Ads leads across the full Delaware PI spectrum, from auto and trucking to premises liability and slip and fall.

Start Receiving Delaware Leads

Frequently Asked Questions

Everything you need to know about our injury lead generation service

We cover the full Delaware personal injury spectrum: auto (add-on PIP, no tort threshold), I-95 trucking, DE-1 beach-traffic catastrophic, motorcycle, rideshare, pedestrian, premises liability and slip and fall (big-box and grocery such as Walmart, Target, Costco, Acme, ShopRite, Wegmans, restaurant, hotel, parking lot, apartment, condo common areas, Wilmington/Newark commercial-property files), strict-liability dog bite (16 Del. C. § 3053F, no one-bite rule), wrongful death, Delaware City refinery and industrial workplace, and Newark / Wilmington university-and-hospital files. Auto and trucking are the largest-volume categories, with premises and slip-and-fall close behind.

Delaware RETAINS the traditional invitee / licensee / trespasser tripartite framework. Property owners owe invitees the highest duty (reasonable care plus duty to inspect for hidden dangers); licensees and trespassers are owed only a duty to refrain from willful and wanton conduct. Sweetman v. Strescon Industries, 389 A.2d 1319 (Del. Super. 1978) is a Wilmington-jobsite construction case addressing indemnification clauses. Status determines duty; intake screening focuses heavily on entrant-status flagging.

Personal injury commercial-intent CPCs across DE generally run $50 to $180, with New Castle County at the top end. Our published Delaware pricing is $125-$655 per exclusive lead by case type ($360 for car accident (MVA, including motorcycle and pedestrian), $540 for commercial MVA (trucking, rideshare, bus), $655 for wrongful death, $195 for premises liability, and $125+ for workers' compensation), flat and the same for every firm, with no minimums or contracts (see the pricing section above).

2 years from the date of injury under 10 Del. C. § 8119 for most personal injury claims, including premises, slip and fall, dog bite, auto, and product. Wrongful death 2 years from date of death under 10 Del. C. § 3724 / § 8107. Med-mal 2 years (3 years with discovery rule) under 18 Del. C. § 6856; 90-day tolling extension when notice sent by certified mail. Affidavit of Merit REQUIRED under 18 Del. C. § 6853. Delaware Tort Claims Act 10 Del. C. ch. 40 governs claims against State, counties, and municipalities.

Delaware applies modified comparative negligence with 51% bar under 10 Del. C. § 8132. Plaintiff at 51% or more recovers nothing; plaintiff at 50% or less recovers reduced damages. Same rule governs premises, dog bite, auto.

NO statutory cap on general PI noneconomic damages. NO statutory cap on med-mal damages; principal procedural hurdle is the 18 Del. C. § 6853 affidavit-of-merit gate (clerk refuses filing without affidavit). Public-entity cap 10 Del. C. § 4013: $300,000 per occurrence (unless higher policy limits). Punitive damages clear-and-convincing common-law standard; no statutory cap.

Yes. Delaware City refinery (oil and petrochemical) industrial third-party negligence files outside workers' comp; the $36.4M wrongful-death settlement for an oil refinery worker exemplifies the upper end. Wilmington-area teaching hospitals (Christiana Care, ChristianaCare Wilmington, Nemours/duPont Children's Hospital) generate steady med-mal volume; § 6853 affidavit-of-merit governs filing. Sussex County beach traffic (Rehoboth, Bethany, Dewey, Lewes) drives DE-1 catastrophic-MVA volume; out-of-state-driver fact patterns common.

Delaware retains the traditional invitee/licensee/trespasser distinctions, distinguishing Delaware from the unitary-duty states (Pennsylvania, Maryland, Hawaii, New Hampshire, Rhode Island, etc.). Status determines duty: invitees get the "reasonable care" standard plus warning of hidden or concealed dangers; licensees and trespassers get only the duty to refrain from willful and wanton injury. Intake screening on Delaware premises files focuses heavily on entrant-status flagging and prior-complaint discovery.

Yes. Every Delaware lead screened for SOL position under 10 Del. C. § 8119, representation status, injury, and 51% bar comparative-fault sanity check under § 8132. Premises files include surface-condition and entrant-status context. Auto files include I-95 corridor, DE-1 beach-traffic, and FMCSA context. Public-entity leads flagged for the § 4013 $300K cap. Med-mal leads flagged for the § 6853 affidavit-of-merit gate, the § 6856 SOL, and the 90-day certified-mail tolling extension.

None. Pay per lead. Pause anytime. Invalid leads replaced.

Stop Wasting Money on Leads That Don't Convert

Start receiving exclusive, Google Ads-sourced injury leads today. No minimums. No contracts. No risk.

Get Started. It Takes 60 Seconds

Or email us at [email protected] for pricing