Premises & Slip-and-Fall · Threshold-Aware

North Dakota Personal Injury Leads for Law Firms

Exclusive PI leads for North Dakota firms, with premises liability and slip-and-fall as the headline category operating under the O'Leary v. Coenen (N.D. 1977) unified reasonable-care duty (ND abolished the rigid invitee/licensee distinction). Plus auto (threshold-aware no-fault screening under § 26.1-41-08), I-94 trucking, US-85 BAKKEN OILFIELD industrial workplace, motorcycle, common-law-scienter dog bite, and wrongful death. 6-year general PI SOL under § 28-01-16(5) (one of the longest in the U.S.). 50% bar (§ 32-03.2-02). Med-mal $500K (§ 32-42-02). State/political-subdivision tort caps NOW INDEXED ANNUALLY. Fargo, Bismarck, Grand Forks, Williston, statewide.

Get North Dakota PI Leads

Key facts at a glance

North Dakota Personal Injury Leads: Quick Reference

Last updated

Statute of limitations
6 years on most PI under N.D.C.C. § 28-01-16(5), one of the longest general PI limitations periods in the United States. Wrongful death 2 years from date of death under § 28-01-18(4). Medical malpractice 2 years from discovery with a 6-year statute of repose under § 28-01-18(3); the 6-year repose ceiling does not apply when fraudulent concealment is shown. Intentional torts 2 years under § 28-01-18. Minors: tolling pauses the clock until age 18. State tort claims notice required under N.D.C.C. ch. 32-12.2; political-subdivision claims governed by ch. 32-12.1
Comparative fault
Modified comparative fault with 50% bar under N.D.C.C. § 32-03.2-02. Plaintiff whose fault is "less than" the combined fault of all parties against whom recovery is sought may recover, with damages reduced in proportion to plaintiff fault. Plaintiff fault that equals or exceeds the combined defendants' fault bars recovery. Joint and several liability ABOLISHED under § 32-03.2-02; liability is several only, each defendant pays only its proportional share. Narrow exception is concerted-action, aiding/encouraging, or ratification
Distinctive
NORTH DAKOTA IS A NO-FAULT STATE. N.D.C.C. ch. 26.1-41 (Auto Accident Reparations Act) requires every insured passenger vehicle to carry basic no-fault PIP coverage. PIP minimum $30,000 per insured per accident for medical, wage-loss, replacement-services, funeral, and survivor economic losses. Tort threshold under § 26.1-41-08: claimant may step outside no-fault and sue for noneconomic damages ONLY IF medical expenses exceed $2,500 OR the injury results in serious and permanent disfigurement or disability lasting more than 60 days, dismemberment, or death. Below threshold, tort liability for noneconomic is abolished. Auto liability minimums 25/50/25. UM/UIM 25/50 mandatory with UIM required to equal UM limits. Med-mal noneconomic cap $500,000 under N.D.C.C. § 32-42-02 regardless of number of providers, defendants, or claims; economic damages uncapped; jury not informed of cap; cap upheld against equal-protection challenge. Punitive (exemplary) damages cap greater of 2x compensatory or $250,000 under § 32-03.2-11; clear-and-convincing oppression, fraud, or actual malice; no punitive if plaintiff recovers no compensatory; jury not informed of cap. State and political-subdivision tort caps NOW INDEXED ANNUALLY: 7/1/2024 $437,500/$1,750,000; 7/1/2025 $468,750/$1,875,000; 7/1/2026 $500,000/$2,000,000 (escalating from historical baselines $250,000/$1,000,000 since 2022). Premises liability under O'Leary v. Coenen, 251 N.W.2d 746 (N.D. 1977) abolished rigid invitee/licensee distinction; landowners owe unified reasonable-care duty under ordinary negligence principles; trespasser status preserved as distinct lower-duty category. NO dedicated strict-liability dog-bite statute; common-law negligence and one-bite/scienter rule under N.D.C.C. ch. 42-03
Market
North Dakota recorded 89 traffic fatalities in 2024 (a 24-year low, 17 fewer than 2023's 106; speed-related deaths fell from 24 to 21; pedestrian fatalities halved from 10 to 5; unbelted-occupant fatalities dropped from 37 to 30). Crash-report threshold: law-enforcement crash reports filed for any crash on a public road resulting in fatality, injury, or property damage of at least $4,000. Roughly 75% of fatal motorcycle crashes over the prior five years involved an unhelmeted rider. Bakken oilfield trucking concentration: roughly 40% of fatal injuries in the oil-and-gas sector are vehicle crashes; North Dakota leads the nation in oilfield fatality rate, with at least 74 deaths in the Bakken since 2006; the state allocated more than $2 billion in the 2013-15 biennium for highway, county, and township road improvements including expansion of US-85 (the principal Bakken trucking artery). State total population 796,568 (2024). Top counties (2024 estimates): Cass (Fargo, ~200,900, largest metro, I-29/I-94 junction), Burleigh (Bismarck state capital, ~103,100, I-94/US-83), Grand Forks (Grand Forks UND, ~73,800, I-29 north), Ward (Minot Minot AFB, ~68,400, US-2/US-83), Williams (Williston, ~42,800, BAKKEN CORE, US-85/US-2), Stark (Dickinson, ~33,000, I-94 west, Bakken support), Morton (Mandan, ~32,000, I-94 across river from Bismarck), Stutsman (Jamestown, ~21,000, I-94 mid-state), McKenzie (Watford City, ~14,000, BAKKEN CORE, US-85), Richland (Wahpeton, ~16,000, I-29 south), Rolette (~14,000, US-281 north), Barnes (Valley City, ~11,000, I-94 east-central). Major commercial corridors: I-94 (full state east-west: Fargo-Jamestown-Bismarck/Mandan-Dickinson-Montana, primary east-west freight artery), I-29 (full state north-south: South Dakota-Fargo-Grand Forks-Pembina/Canada, primary north-south freight and Canadian-border corridor), US-83 (north-south through center: Bismarck-Minot-Canada), US-2 ("Hi-Line" east-west across northern tier: Grand Forks-Devils Lake-Minot-Williston-Montana), US-85 (north-south through western Bakken: South Dakota-Bowman-Belfield-Watford City-Williston-Canada; THE DOMINANT OILFIELD TRUCKING ARTERY carrying frac sand, water, crude, equipment, and crew traffic). Dominant insurers: State Farm, Progressive, GEICO, Allstate, Farmers, American Family, Auto-Owners. Nodak Insurance Company (Fargo ND-domiciled, founded 1946, insuring 25,000+ policyholders, ranked top-50 P&C nationally by The Ward Group, AM Best "A"). ND verdict environment historically conservative; $2,500 tort threshold filters minor MVA cases; $500K med-mal cap constrains med-mal upper end

The Market

Why North Dakota Premises & PI Files Have Substantial Settlement Runway

North Dakota's 6-year general PI SOL under § 28-01-16(5) is among the longest in the U.S. O'Leary v. Coenen, 251 N.W.2d 746 (N.D. 1977) abolished the rigid invitee/licensee distinction in favor of unified reasonable-care duty. Modified 50% bar (§ 32-03.2-02) with abolished J&S. NO statutory cap on general PI noneconomic. Med-mal cap $500K (§ 32-42-02). Punitive cap greater of 2x or $250K (§ 32-03.2-11). State/political-subdivision tort caps NOW INDEXED ANNUALLY (7/1/2024 $437,500/$1,750,000 escalating to $500K/$2M by 7/1/2026). The Bakken oilfield trucking concentration on US-85 produces severe commercial-vehicle and third-party industrial-injury volume; ND leads the nation in oilfield fatality rate.

Real Search Intent

High-intent search converts 15% to 30%.

Exclusive, 1 Firm Per Lead

Never shared.

Pre-Screened

Within 6-year clock. Auto threshold-cleared (§ 26.1-41-08). Premises files include surface-condition context. Bakken industrial flagged for direct-employer status. Public-entity flagged for indexed caps.

Coverage

North Dakota Case Types We Generate

Premises liability and slip and fall are our headline ND category, with steady auto, US-85 Bakken trucking, and industrial workplace flow.

Slip & Fall / Premises Liability

Headline category. Avg case value: $25K to $200K (severe: $500K+)

Big-box and grocery, restaurant, hotel, parking lot, apartment, condo common areas. O'Leary v. Coenen (N.D. 1977) unified reasonable-care duty for non-trespassers; trespasser separate. 6-year SOL gives substantial development runway. NO statutory cap on PI noneconomic.

Car Accident (Auto / MVA)

Avg case value: $25K to $175K+

Threshold-aware no-fault screening. Dedicated state page with § 26.1-41-08 tort-threshold pre-screening, 6-yr SOL tracking, US-85 Bakken + I-94 commercial-vehicle context.

North Dakota deep dive

US-85 Bakken Oilfield Trucking

Avg case value: $100K to $5M+

ND leads the nation in oilfield fatality rate; ~40% of fatal injuries in oil-and-gas sector are vehicle crashes; ~74 deaths in Bakken since 2006. US-85 carries frac sand, water, crude, equipment, and crew traffic. State allocated $2B+ for highway improvements including US-85 expansion.

Wrongful Death

Avg case value: $250K to $5M+

2-year SOL from date of death under § 28-01-18(4). NO statutory cap on PI noneconomic. Punitive cap greater of 2x or $250K.

Motorcycle

Avg case value: $25K to $200K+

Higher injury severity than standard MVA. ~75% of fatal motorcycle crashes over prior 5 years involved unhelmeted rider. § 26.1-41-08 threshold applies to MVA noneconomic.

Rideshare (Uber / Lyft)

Avg case value: $20K to $150K+

TNC platform $1M coverage in Period 2 and 3. Fargo and Bismarck carry rideshare volume. UM/UIM 25/50 mandatory.

Dog Bite

Avg case value: $20K to $100K (child cases higher)

No dedicated strict-liability dog-bite statute. Common-law negligence and one-bite/scienter rule. Plaintiff must show owner knew or should have known of vicious propensity. ND statutes addressing dogs sit in N.D.C.C. ch. 42-03 (nuisance) and local ordinances.

Bakken Industrial Workplace

Avg case value: $75K to $1M+

Bakken oil-and-gas industry generates third-party negligence files outside workers comp exclusivity (when defendant is upstream operator, contractor, or equipment supplier rather than direct employer). Williston Basin (Williams, McKenzie, Stark counties) drives concentrated industrial-injury volume. ND leads the nation in oilfield fatality rate.

Pedestrian / Bicyclist

Avg case value: $50K to $500K+

Fargo (Cass) and Grand Forks urban corridors drive concentrated pedestrian volume. § 26.1-41-08 threshold applies; serious permanent disability or death typically clears.

We focus on cases firms actually want to buy. Med-mal leads can be added on request despite the $500K noneconomic cap under § 32-42-02; the 2-year SOL and 6-year repose under § 28-01-18(3) govern, with cap applying regardless of number of providers, defendants, or claims.

The Law

North Dakota Personal Injury Law: Quick Reference

General PI Statute of Limitations

6 years

N.D.C.C. § 28-01-16(5). Among longest in U.S.

Wrongful Death

2 years

N.D.C.C. § 28-01-18(4). Med-mal 2 yr discovery / 6-yr repose (§ 28-01-18(3)).

Premises Liability

O'Leary Unified Duty

O'Leary v. Coenen, 251 N.W.2d 746 (N.D. 1977). Unified reasonable-care duty for non-trespassers; trespasser separate.

Fault Rule

Modified, 50% bar

§ 32-03.2-02. "Less than" combined fault. J&S ABOLISHED; several only with concerted-action exception.

No-Fault Threshold (Auto)

$2,500 OR Verbal

N.D.C.C. § 26.1-41-08. Auto-only. PIP $30K min.

PI Noneconomic Cap

None on general PI

No cap. Med-mal $500K (§ 32-42-02).

Med-Mal Cap

$500K (§ 32-42-02)

Regardless of providers/defendants/claims. Economic uncapped. Cap upheld against equal-protection challenge.

Punitive Cap

2x or $250K (§ 32-03.2-11)

Greater of 2x compensatory or $250K. Clear-and-convincing oppression, fraud, actual malice.

Public-Entity Caps (Indexed)

$468,750 / $1.875M (7/1/2025)

Indexed annually. 7/1/2024 $437,500/$1,750,000; 7/1/2026 $500K/$2M.

Dog Bite

Common-Law One-Bite

No dedicated strict-liability statute. Scienter required. N.D.C.C. ch. 42-03 nuisance provisions.

Min Auto Liability

25/50/25

UM/UIM 25/50 mandatory; UIM equals UM. PIP $30K (no-fault).

Top Counties (2024)

Cass | Burleigh | Grand Forks | Ward | Williams | Stark | Morton | Stutsman | McKenzie | Richland | Rolette | Barnes

Cass (Fargo, ~200,900), Burleigh (Bismarck, ~103,100), Grand Forks (~73,800, UND), Ward (Minot, ~68,400), Williams (Williston, ~42,800, BAKKEN CORE), McKenzie (Watford City, ~14,000, BAKKEN CORE).

Top Insurers

State Farm | Progressive | GEICO | Allstate | Farmers | American Family | Auto-Owners | Nodak (ND-domiciled)

Nodak Insurance Company (Fargo ND-domiciled, founded 1946, 25,000+ policyholders, top-50 P&C nationally per Ward Group, AM Best "A").

Real Outcomes

Notable North Dakota Personal Injury Verdicts

ND verdict environment historically conservative; $2,500 tort threshold filters minor MVA cases out of noneconomic-damages pool. Past results do not guarantee future outcomes.

6 to 8 figures

Trucking / Bakken

US-85 Bakken Trucking Catastrophic

ND leads the nation in oilfield fatality rate. Catastrophic-injury commercial-vehicle outcomes typically high-six-figure to mid-eight-figure when threshold cleared.

6 to 7 figures

Trucking / Catastrophic

I-94 Trucking Catastrophic

I-94 transcontinental east-west primary freight artery. Catastrophic outcomes typically high-six-figure to mid-seven-figure.

6 to 7 figures

Industrial / Williston Basin

Bakken Industrial Workplace

Bakken oil-and-gas third-party negligence files outside workers comp exclusivity. ~40% of oil-and-gas fatal injuries are vehicle crashes; ~74 Bakken deaths since 2006.

$500K cap

Med-Mal / Cap

N.D.C.C. § 32-42-02 Med-Mal Cap

$500K med-mal noneconomic cap regardless of providers/defendants/claims. Economic uncapped. Cap upheld against equal-protection challenge.

6 to 7 figures

Premises / Slip and Fall

O'Leary Unified Premises Outcomes

ND premises and slip-and-fall outcomes typically resolve in high-five-figure to mid-seven-figure range. O'Leary v. Coenen unified reasonable-care duty for non-trespassers + 6-year SOL + uncapped general PI noneconomic produces a relatively plaintiff-favorable premises environment.

Indexed

Public-Entity

State/Political Subdivision Caps

Caps NOW INDEXED ANNUALLY: 7/1/2024 $437,500/$1,750,000; 7/1/2025 $468,750/$1,875,000; 7/1/2026 $500,000/$2,000,000.

Lead Economics

Lead Pricing Across North Dakota Practice Areas

We use Google Ads expertise to deliver radically better prices than DIY campaigns.

Industry Standard

What most providers sell:

  • Shared leads
  • Generic intake
  • Monthly minimums
  • Setup fees
Our Approach

What you get with us:

  • Exclusive: one firm per lead
  • Threshold-aware auto + Bakken-aware industrial
  • Pre-screened: within 6-yr SOL, US-85 + I-94 captured
  • No contracts, no minimums
  • No setup fees

The Bottom Line

Forget the benchmarks.
Our North Dakota leads typically deliver world-class ROI.

ND's 6-year SOL (one of longest in U.S.), the O'Leary unified premises duty, the no-fault threshold-aware auto screening, the Bakken oilfield US-85 trucking and industrial concentration, and uncapped general PI noneconomic damages compound the value of pre-screened exclusive leads here.

Get Your North Dakota Pricing

Ready for Exclusive North Dakota PI Leads?

Real-time Google Ads leads with premises liability and slip-and-fall as the lead category, plus the full ND PI mix.

Start Receiving North Dakota Leads

Frequently Asked Questions

Everything you need to know about our injury lead generation service

References

Stop Wasting Money on Leads That Don't Convert

Start receiving exclusive, Google Ads-sourced injury leads today. No minimums. No contracts. No risk.

Get Started. It Takes 60 Seconds

Or email us at [email protected] for pricing